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What Is RTB in Marketing? Meaning, Definition & Examples

What Is RTB in Marketing? Meaning, Definition & Examples

Blink and you’ve missed it! That perfect ad spot you were eyeing? Snatched before your coffee hits the desk – courtesy of real-time bidding (RTB) market. Every time someone opens an app or scrolls through a site, advertisers go full Hunger Games in a micro auction to claim a VIP seat in the ...

#marketing #guide #rtb #real_time_bidding

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