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SiGMA East Europe: Amplifying Achievements

SiGMA East Europe: Amplifying Achievements

The world is full of various conferences that are organized by different teams with different goals in mind: some focus on communication, others provide diversity, and then there are events where luxurious lifestyles and fashionable approaches come to the foreground, but SiGMA topped them all — ...

#sigma_east_europe
A Few Words on CPM

A Few Words on CPM

The purpose of your advertising campaign determines the payment model. If you want subscriptions and sales, go for CPC and CPA. If you're after reach and brand promotion, choose CPM.

The latter option is the topic of our article, and we are here to supply all the details you may need for ...

#cpm #metrics

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