Traffic Cardinal
wrote August 08, 2025
Traffic Cardinal
wrote August 08, 2025
Quora is a household name on the internet, and you may have used the platform a few times in the past. Learning a new language? Grammar specialists are at the ready, their textbooks open. Looking for a substantial breakfast recipe that wouldn’t be too much trouble for a busy affiliate? Self-proclaimed and professional chefs are drawing up a menu. Getting stuck in a game? Ask for advice — there are gurus of gaming! Wondering whether to team up with a specific affiliate program? You know what to do. Log in to your Quora account while we’re telling you how to make the entire endeavor exceedingly profitable.
Why Quora?
The nature of the platform has been briefly mentioned in the introduction, but it seems appropriate to outline the most salient points about Quora before we segue to the actual strategy.
The simplest way to describe Quora is to say that it is a Q&A platform where people exchange their knowledge on various subjects. Some seek advice on how to install a mod in BG3, others choose the right vitamins, discuss the third conjugation in Latin, or recommend casinos. As the Quora content gets indexed and appears in Google search results, it can live forever — or almost forever. Technically, one good answer can attract an abundance of traffic for weeks without any cash infusions on your part.
If you're seriously considering conquering the Quora space, you must be wondering whether the platform is indeed as popular as we claim it to be. Well, it is fairly popular: Quora itself has recently stated to have over 400 million monthly active users. For those who need a more detailed picture: in 2017, the platform had only 200 million users worldwide, in 2018 it grew to 300 million users, and by October 2023, the number had reached 400 million. DemandSage, an agency specializing in statistics, expands on the topic and provides a clear breakdown by country, with the biggest number of users residing within the US (140 million users). India comes in close second with its 100 million users, and a notable user base is situated in Europe (70.5 million users), in the UK (22.5 million users), the MENA region (20 million users), and Canada (15 million users).
Another source, SocialMediaCurve, shares information on demographics. The gender distribution on Quora skews male, with approximately 60% of users identifying as male and 40% as female. That same source also depicts the amount of traffic attracted, but as these findings may be deemed outdated, we will simply mention them without further explanation. Besides, you have all the links and can familiarize yourself with the material we've tersely covered in this paragraph.
Perhaps, the last thing we should bring up here is the fact that Quora users are reported to be highly educated: 65% of users have a college degree, and 28% have earned a graduate college degree. Again, this information is not private or classified, so you can pore over the B2B Marketing Guide on Quora before launching a marketing campaign.
On Your Way to Cha-Ching
Hopefully, this rough outline is sufficient to define the general idea behind the platform, and now you can imagine how it is supposed to operate.
However, we haven't given you the exact directions. You may have contrived a ghost of an approach in your head, mentally A/B tested it, twisted the technique this way and that, wondering if it would work, but it's much better to know what's gonna work, not just suspect which method pays back. Here's a Quora expert who knows the ropes and enthusiastically shares his expertise. Meet Anastasia, PR for NGM Game, who not only created an entire strategy but also divided the complicated process into digestible stages anyone can follow.
Step 1. Set up your account
Sorry, we have to start with the obvious: use your real name and photo. Once you try to set up an account with a name that is vaguely related to the notorious Best Deals Monday or Grab Your Profit, you're destined to be banned. So real name it is.
Then, add a description. Tell people what you do and what you like, for example, I research online gaming platforms and write reviews. When done, upgrade your profile like an RPG character: leave a few (usually, 5-10 answers are enough) replies without links to gain karma.
Step 2. Looking for relevance
To find relevant queries, you can simply use the search feature. Depending on your niche, try these sample entries:
Best online casino 2025
How to win on slots
Top betting platforms
How to lose weight fast
Is [brand name] legit?
If you're short on time or generally impatient, you can apply filters — Past Week or Past Month — to react to the fresh questions and get upvotes in a timely fashion.
Step 3. Now you're cooking (answers)
Well, this might not be the best idiom we could have used in such a situation, but let's be real: this is the stage where you start cooking. But if you want to truly succeed, avoid direct selling: you are not a vendor beside the Trocadéro metro station; you are an educated, competent professional who shares experiences.
Totally Not Working Approach:
You should totally use [link]! Best casino ever, big bonuses and fast payout! Here’s the link.
Quite Possibly Working Approach:
I’ve been testing a few platforms this year. Stake and Roobet are fine, but I recently discovered [brand name] and, surprisingly, it has much faster withdrawals. Here’s a detailed review I wrote about it: [Medium link/Telegra.ph link].
One more thing before you throw yourself into the pit of educational content: if you want to cultivate your public image as an expert, stick to one, perhaps two topics you know well enough to express your opinion. When people see your account, they also see the questions you reply to. You can previsualize their reaction: you said a few words on gaming, chimed in on the discussion on the best materials for a K-pop Demon Hunters cosplay, shared your opinion on Mendelssohn's biography, focused on casinos, switched to iGaming, and summed things up with a wonderful review of the best affiliate programs in 2025. What impression do you think these strangers would get? Either they deem you one of the most outstanding minds in the history of mankind, or they don't acknowledge your answers, taking you for a Clever Dick. True connoisseurs mostly concentrate on one subject they know best, so try to maintain this approximate distribution to mould your expert presence: 80% your main focus with upvotes, 20% — another topic you're unconditionally passionate about, let it be cosplay, music, or K-pop dancers.
Strategic Mind
Strategy, strategy, it's all about strategy. Not that you can't burst into a feed and provide your (in)valuable opinion, but wouldn't it be better to understand the users' behavioral patterns? In this paragraph, we will cover all salient points referring to the topic of strategy. Yes, you may consider it a mini-version of Quora, one article long.
User Review
Technically speaking, you're not pretending to be something you aren't — you're still a user on Quora, right? You can present your review like this:
I tried 4 casinos in 2025. Here's what I can say.
[Brand 1]: Great UI, but slow payouts.
[Brand 2]: Lots of bonuses, but high wager.
[Your offer]: Quick KYC, instant payouts (here’s where I played: [link]).
Comparison + Choice
This is even simpler: just tell people which options you used, and why you were content with the results of the offer you're promoting.
Between Stake, Duelbits, and XYZ, I went with XYZ. Here’s why.
Pseudo-Expert Reply
Pseudo-experts may be regurgitating marketing materials they've heard from other such professionals, so you should be very careful if you go with this method. Here's what it looks like:
As someone who’s worked in iGaming content for 3 years, here’s how I assess platforms: [insert your text + insert your offer in the most careful and native way possible].
You may have noticed that we were extremely cautious with the links, and there's an evident reason: Quota hates direct links to landing pages or offers and may ban you as a result. Luckily, it's not too difficult to trick the platform into thinking that you're legit: Her Majesty Transit Page comes to the rescue! You can use:
Medium/Telegra.ph/Notion/Blogger containing a review (1.000 – 2.000 characters) with the offer link.
Medium & Notion
Google Docs/Sheets/Forms containing a comparison of options or a "guide".
YouTube video/Reddit post you are referring to. Say, you've seen a wonderful review on YouTube! Besides, these insights are amplified by a discussion you encountered on Reddit...
Is there anything we missed while covering the strategic aspects of your future campaign? Oh, yes, "Where are the safety measures?!" you might be bellowing. Relax, Mike foresaw this question and provided a few bullet points for you to observe while working with Quora:
Stick to one communication style per account.
Do not insert links in every single reply you leave.
Work with 3–5 accounts at a time.
Use proxies or mobile IPs.
Now, the strategic part of the campaign seems more or less clear. Now it's time to…
Expand Your Reach
It would be so easy and stultifying if you could conjure up positive results with a flick of the fingers. Users conjured up as if by magic, grateful clients emerging out of nowhere... Perfect, but boring. Let's just ask Mike what you should do to expand your reach and attract the attention of the crowd.
Rally your squad! If you work alone, call your friends and ask them for a favor. If you work in a team, put forward an enticing proposal. What is this favor/proposal? A moment of their time: all they need to do is drop a comment on your reply to make it seem like the hottest party in town. Metaphorically speaking, of course.
Quicksilver alert!.. Well, that's a little bit of an exaggeration, but the point still stands: you have to be fast, but not super fast. Aim to reply within 12-24 hours after a question pops up. Too slow, and someone else swoops in; too fast, and you might look like you’ve got a crystal ball (you remember what they did to witches, right?) Perfect timing brings maximum karma points.
Value first, sales pitch later. Have you ever considered playing the role of a generous wizard, but not during a D&D session? It's your chance to share arcane knowledge with the public and imperceptibly promote your offer. Engage people, provide valuable information they can use in their routine, respond to their queries, and sneak in the link as if to solidify your point on the topic.
Let's get the party started! ...or so they say. If you're dying to spark a conversation on a certain subject, don't hold back: initiate the discussion and add your own comment that would establish and/or reinforce your reputation.
Although these tips may sound obvious to some, many affiliates tend to make mistakes. For example, they scroll the feed and find a few topics that resemble each other. Instead of writing two different posts, they use the good ol' copy-and-paste tool, which, to say the least, looks unnatural and more than irritating. This, however, isn't half as vexing as the lazier affiliate counterparts who create their own discussions dedicated to the already popular question in the hope of hogging the covers. You don't have to read the entire chain of replies; just jump into the comment section, add your answer, and describe the situation you're currently dealing with. And presto! You're maintaining a confabulation, establishing your Quora presence, and gaining a reputation within the community. By the way, don't go overboard with self-promotion: remain a regular user, a knowledgeable but approachable figure, not some marketer with a six-figure monthly profit.
Wrapping Up
Quora might or might not remind you of Reddit: the resemblance is indeed uncanny, but some may discover a stark contrast between the platforms. Reddit is funnier, abrim with memes, generating slang expressions and jokes on a daily basis. Quora, on the other hand, is the J.R.R. Tolkien of the internet: it seems to know everything, but on a specific subject. As a result, you cannot go all-in and try to build yourself into any community you see; the best approach is to remain a rational user who gradually shapes their online presence. Quora is your stable way to warm and cheap traffic, so it's always worth testing as a place for your next campaign in the iGaming, Finance, Nutra, Travel, Tech, or Beauty niche.
