Affiliate marketing thrives on well-designed landing pages. Even if the offer is sufficiently good, a poor lander will reduce the effectiveness and efficiency of the ad. Therefore, affiliates often decide to make landing pages with their own hands.
At first, webmasters try making landings using HTML, Javascript, or CSS, but not everyone is sophisticated enough to do just that, and, besides, sometimes you need several pages at a time. That's where you turn your attention to page builders.
According to HubSpot, affiliates keep their focus on lead generation, employing selling landing pages as a great tool. The statistics show that
by increasing the number of landing pages to 15, the company receives 55% more leads; create 40+ landing pages, and the number of conversions grows by at least 5 times.
If you regularly face the challenges of creating landing pages, you can ace your prowess. We're willing to share our knowledge and show you how to do things quickly and professionally.
What Is a Page Builder
Before highlighting the best landing page builders, discussing free landing page builders, and drawing up a list of top landing page builders, let us define them.
Landing page builders are a software where you can create a landing page with a high conversion ability. This software is normally open to everyone, but some categories use it most often: among them, you can find marketers, entrepreneurs, advertisers, and affiliates. The main purpose is to conduct an effective advertising campaign, set up the A/B testing processes, and, of course, make sales.
Such builders are necessary for drag-n-drop, which is a good enough method to create an individual, memorable design.
As stated above, affiliate marketing resorts to page builders quite often. And there are a few reasons for that:
landing pages can be created without any specific knowledge of web development and design;
builders have a gallery of templates;
templates are already tested in effect, and you can find relevant statistics;
affiliates can use any template to their liking and get initial traffic;
the page will adjust to all devices;
the user will receive analytics and generate reports;
landing page platforms are already equipped with A/B testing.
Additionally, such builders can synchronize with advertising, analytical, and payment systems, which, in turn, simplifies the process by automating tasks and saving time. Correspondingly, the conversion rate increases, bringing in higher profit.
However, finding the best free landing page builders is a problem: the services offer 2-3 paid plans and a free trial period, but paid bundles are a more profitable option as free builders are often ineffective and cause difficulties, not benefits.
Choosing the Page Builder
Every day hundreds of companies use website builders to create one-pagers. Thanks to extensive practice, you can study each stage of setting up a landing page and define the advantages and disadvantages. When choosing the builder, focus on the following features:
number of available templates;
integration with the necessary services;
built-in analytics tools;
adequate price;
other useful features of the service: adaptive design, landing page publication, photo stock, SEO promotion, domain registration, code transfer, and upload, etc.
Top 7 Landing Page Builders
We're finally here, ready to present the best landing page builders 2023! You can create a successful, stylish landing page on any mentioned resource.
uKit
uKit offers one of the best visual editors on the market: power on your mouse, and you're good to go! The functionality can be called concise, but there are enough features to bring any idea to life. This service works for both beginners and experienced webmasters. On uKit, you can make a perfect business card or a small online store. The administrative panel consists of 4 categories:
control panel;
pages;
constructor;
design.
You can customize any element and attach a corporate email address to the domain. Unique functionality converts social media pages into responsive websites.
Characteristics:
4 price options.
Minimum: $5 per month for the elementary functions;
Basic: $10 for advanced statistics and real-time chat with support;
Shop: $12 per month for an online store creation (shopping cart and payment on the site included);
Pro: $15 per month for creative solutions and code integration (for professionals.)
If you pay for 3, 6, 12, or 24 months, you will receive a discount;
Trial period: 14 days;
Geotargeting: none;
The service makes pop-up windows logical and synchronizes the site with amoCRM. You can choose from 350 wide-format templates, widgets, and modules.
ucraft
Ucraft is popular among entrepreneurs, artists, entertainers, models, and other professionals who need a visually appealing portfolio. According to UGUIDE, Ucraft is ranked 5th in the TOP 10 best website builders. The workspace is divided into the editor and the dashboard, thus letting you edit the design and each navigation element to the smallest detail. The service offers you an additional logo maker, supports the integration of other applications for business sites, and enables, if necessary, teamwork on the landing. All these features make the resource one of the most convenient multilingual sites.
Characteristics:
4 price options.
Free: ucraft branding, 15 pages, basic elements, SSL security, visibility settings, unlimited bandwidth, Google Analytics, 24/7 support, password-protected pages;
Pro Website: $10 per month when paid annually. This option includes your own domain connection, an unlimited number of pages, basic and advanced elements, visibility settings, unlimited bandwidth, SEO tools, designed tools, blogging tools, Google Analytics, 24/7 support, password-protected pages, multilingual website, etc.
Pro Shop: $21 per month when paid annually. In addition to the functions mentioned above, with this, you can promote up to 1000 products, offer your customers over 50 payment methods, and more than 20 shipping options; you can also include digital goods, set product variations, and sell your products on Facebook, Instagram, eBay, or Amazon.
Unlimited: $69 per month when paid annually. This option increases the size of the digital goods you're promoting (up to 10GB per file) and offers square POS integration.
Geo-settings: country, city, currency. However, you cannot yet adjust the parameters to the IP of a specific user;
Enabled with a convenient progress bar and free SSL connection.
Wix
Wix is a simple website builder. It optimizes SEO content, creates bright and pastel galleries, and connects its domains and APIs to external sites. The resource is equipped with dozens of widgets, and you can connect payment methods, create pop-ups and online chat, or synchronize the site with accounts on social media.
Not infrequently, users prefer Wix to other websites because of its ability to paste Javascript code and the detailed analytics that ensure hassle-free one-page creation in a few hours.
Characteristics:
4 price options available:
You cannot get the service for free, but you can test its abilities and functions for 14 days: this is the duration of the trial period. If you understand that you do not like the platform within 14 days, the company will refund you;
Geotargeting: available; you can use Google Maps to set things up;
You can purchase the SSL certificate on the website, get access to Google Analytics, and automate behavioral scenarios through Corvid.
Tilda
Tilda is a stylish landing page editor. You can add footers, columns with information, blocks with the price range, videos, reviews, a gallery, and other elements. If you wish, you can customize your own sections or use the standard ones. When paying for one year, the client receives a free domain. Integration with many resources is possible: Jivoite, Chatra.io, Callbackhunter, Robokassa, PayPal, and others. There is A / B testing and the ability to upload statistics. The landing page design is adaptable, and pop-up windows can be configured. There is an internal photo stock and more than 550 ready-made templates.
Characteristics:
3 price options:
Yes, you can create one website for free.
Multi-landing settings are available;
Tilda is suitable for creating small platforms for startups and large companies that need powerful advertising and expect massive customer flows.
Mobirise
Mobirise is a free landing page and website builder that can be installed on Windows, Mac OS, and Android.
Mobirise is a perfect opportunity for beginners and aspiring entrepreneurs to create a successful landing page. Mobile adaptation is an important ranking factor, so it is emphasized. The service editor is visually attractive and functional. You can install extensions and download themes and templates. Paid and free samples are available. There are advanced options for the created one-pagers: landing pages can be connected to the site through comments on Facebook, Soundcloud, and Google Analytics.
Characteristics:
while the builder is free, there are paid features as well;
geotargeting settings can be adjusted;
domain and hosting are to be purchased separately. More than 50 designs are available. Mobirise also offers AMP support that speeds up page loading on smartphones.
Diafan.CMS
Diafan is a hybrid of a landing page builder and websites with CMS. The client receives a domain and hosting space, and installs an engine and a database. Everything that needs to be done for the CMS is done automatically. The site will be filled with demo information. After you choose the price option, you will work in FTP access. The service allows you to create a landing page, as it retains the convenience of administration with full-fledged CMS capabilities. More than 110 templates are available on the service, and the number is constantly increasing. The conditions for customization are extremely extensive: the user can edit literally everything. The site's target audience includes beginners, professionals, webmasters, and entrepreneurs.
Characteristics:
DIAFAN.CMS license is paid only once, and it costs $299. It has no statute of limitations, doesn’t require extension, and doesn’t depend on the version.
You can try demo version of the software before making a purchase.
Weblium
Weblium is all about trendy styles and color schemes. The created designs adapt to the formats of any gadget. The maximum volume of pages in the template is 7. The service's landmark is the creation of landing pages, not sites. The advantage of the constructor is customization, the ability to publish infographics, videos, and extensive photo stock. The platform is equipped with a comment mode: share the link to the page, and exchange comments with your co-authors or colleagues. By the way, you can share the site with a QR code.
Characteristics:
2 price options:
Pro plan: $8.25 per month when paid annually and $15 when paid monthly;
A free version is available for testing;
No geotargeting, but it can be configured using a third-party Google service;
Event schedules, reviews, lead collection forms, counters, online chats, and the possibility of external integrations are available.
Recommendations
Here are a few things you should know before you create your own landing page:
templates only look stylish when they are appropriately matched to the theme of the project;
landing should meet the requirements of the audience;
the easier navigation, the better;
content should be practical;
use analytics to increase conversions;
test the service before buying.