All useful articles on the topic - guide

Affiliate marketing is a field with many facets, but if there’s one thing in common for all niches and verticals, it is definitely the topic every novice has to deal with at the very first stages of work: how to create affiliate links.

For some, the process may seem unnecessarily tedious ...

For those who didn’t know, let us fill you in: there’s this genre of internet entertainment where creators find a suspicious ad, click it, follow the trail, order whatever miracle object is being sold and then unbox it on camera as enthusiastically as a raccoon approaching an open trash can. ...

The world is changing, the policies are shifting, and Facebook ad size is no longer what it used to be: even though the core characteristics remained the same, the company added new formats that can significantly improve your campaign or spark inspiration—yes, we firmly believe that inspiration ...

At some point in the past, social media made overconsumption look aspirational. A stranger in good lighting said she was “literally obsessed with this product” and viewers would rush to add another object to the pile. The fewer thoughts involved, the better. Being online meant being endlessly ...

SEO and social media are two things that work hand in glove, but not everybody understands the peculiar bond that ties them together. Many affiliates are convinced—and justly so!—that their success on social media is based on follower count, content quality, and collaborations with other, bigger ...

If you were a Tumblr kid back in the day, you can remember the hype and aesthetics: bizarre color combinations, (N)SFW content with your favorite characters, roleplaying, art works, fanfics, Sims mods—it seemed so surprisingly naive and yet charming that it was impossible to resist, so you ...

When campaigns get their first conversions, we sigh with relief and the idea of asking follow-up questions is often the last thing on our mind. Leads come in, reporting looks good enough to screenshot and then… What, exactly? Did those users stay? Pay again? Make it past the first action we all ...

Verticals like mVAS can make any affiliate feel clever a little too early. And no wonder. You look at it from a safe distance thinking: mobile traffic, short flow, quick conversion… Alright then, what’s the trap? How hard can it be? Then you get a bit closer and notice that there are enough ...

For years and years the click has been treated like gospel in every affiliate dashboard. If your content mattered, the user would follow the link. Just how detached from reality can it possibly be? People don’t always move from your recommendation to a purchase in one obedient line anymore. We ...

On-page SEO, off-page SEO, technical, organic, local, whitehat... The list isn’t even half as long as it could have been, had we mentioned other sorts of SEO optimization. Yes, we have intentionally thrown the unrelated types of SEO together in order to demonstrate a simple idea — that SEO ...