Articles on «ads»
Personalization is key. It’s an unofficial motto of today’s marketing, and companies more or less consistently follow the principle: Grammarly sends reports to users on how their writing has improved; Nike has a 3D sneaker customization platform; and Hulu adjusts its targeting to provide each ...
We are not gonna lie, sometimes dealing with Facebook ads can feel like cracking a complex code. Keep calm, you don’t have to be a hacker to handle the job! Today we’ll debunk all the myths associated with this process and explain to you the ins and outs of precise audience targeting with ...
Over time, every affiliate marketer racks their brain trying to find the best way to improve advertising performance. Of course, there are dozens of options, but the first thing that comes to mind is research you can conduct. In this article, we will teach you how to see competitors Instagram ...
Contextual advertising is considered a shortcut to success: pay for traffic and wait for ensured sales. In effect, it's not that simple. Contextual advertising demands expertise; wrong settings will lead you nowhere, and you'll splurge all your budget on Google Ads without receiving a single ...
Businesses are created to make a profit. As this profit is brought by clients and clients alone, the main task of any commercial project is user attraction: not only should they check out your ad, but they are also expected to accomplish the target action, that is, to purchase the product you're ...
Targeted advertising is one of the most effective types of advertising. All popular social networks and search engines allow affiliates to place ads on their pages.
However, it's a little more complicated than implied in the first paragraph. Let's find out which tools and features will ...
Native or natural advertising has become an increasingly popular way for brands to connect with their target audience in a non-intrusive, engaging manner. These ads dissolve in the content of websites, social media platforms, or other digital environments, thus becoming more appealing to users ...
In January, Google made an important announcement: from now on, you can create your list of negative words on the account level, which means that it will be automatically applied to all eligible search and shopping inventory in relevant campaigns in your account. In short, it enables you to draw ...
Saying 2022 was a year of upheaval and emotional turmoil would be an understatement. Affiliate marketers from across the globe had to apply all their knowledge and wit to at least maintain conversion rates on the same notch throughout the month, let alone crawl a tad higher.
Alas, 2023 ...