Manuals

Everyone is tired of ads smacking them in the face. People wrap up in banner blindness like it’s an indifference cloak and ad blockers are having a blast. But popunders? Now that’s another level! User is browsing away, happy as a clam, completely clueless that there's an ad chilling in the ...

Lasciate ogne speranza, voi ch’intrate.

Dante, La Divina Commedia

Whenever we write about Italy (which doesn't happen often, by the way), we are always inclined to use some pompous title, something akin to the ones opening long and diffusive articles, for example, In the Footsteps ...

If you’re more than a little paranoid when it comes to social media, perhaps you have the right to be. Seriously, have you ever noticed that mysteriously apt ad strategically placed on your feed promoting just the product you’ve been intending to buy? Or did you ever feel unsettled by the ...

Buckle up, folks! This past March, our Russian editorial team scored an extensive interview with none other than Andrey Kravchenko – the mastermind behind Xevio (one of the native advertising world's heaviest hitters) and the brain trust powering Native Hub , an educational platform where ...

Every time I see the word Ibiza, I start humming one good Italian song: Questa non è Ibiza, Festivalbar con la cassa dritta...

However, this is precisely the moment where I should put a halt to my Italian aspirations and consult an affiliate event map: you know, there are so many ...

In 2024, native advertising exploded to a whopping $127,18 billion globally, with an impressive 14% annual growth rate. Industry forecasts show this market surging to $412 billion by 2033. Affiliate marketers, are you seeing these numbers? That’s what we call an opportunity knocking! But ...

There comes a time when we all start obsessively thinking about cloning ourselves… So that our digital mini-mes could handle Instagram messages while we are busy living our best lives! This dream becomes reality thanks to Instagram chatbots – your virtual personal assistants that hustle for your ...

Let's get straight to the point about Facebook access. You are locked out. It’s a total bummer. Maybe you are a marketer who needs to manage multiple ad accounts but keeps hitting frustrating limitations, your country has weird internet rules or you are just sick of being tracked everywhere. ...

Former CMO for Pepper Partners, Mike back and ready to foment enthusiasm and stir up your imagination slightly congealed after a flurry of conferences that sent your mind reeling. These events may have overstimulated your mind so much that all other activities that don’t include dynamic ...

Translation is... Well, a multifaceted problem studied since the great elders of Ancient Greece became a universal standard of truth: their influence stretched as far as one can imagine, and transcended geographical boundaries as well as those of the human mind. Okay, I might be a little biased ...