Interesting

Oh, iGaming. Games, right? Everything related to games? In that case, the latest releases on Steam are part of the iGaming industry, correct?

If this is what you think about the iGaming industry, then you seriously misunderstand the term and apply it to all games you see. Even with the ...

If you’re inclined to think that sports betting is gradually declining, you are wrong. If you’re convinced that the sports vertical is inferior to other niches, you’re also wrong. Today, the industry is more alive than ever, fueled by global tournaments and fan communities that treat every ...

As a mobile user, you expect miracles when you buy a new phone: the basic functions, such as calling and texting, are gradually stepping down — it’s nice to have a gadget that can do that, but we also pay attention to other features, not in the least to the vast ecosystem of services. These ...

Can we just get something out of the way first? Today we aren't going to pretend AdSense is the gold standard. Lucky guess: you've probably already tested it and watched it plateau. And now you are here because you want options. If you've outgrown the default, this article is your way out. We'll ...

It’s impossible to jury-rig a campaign: there are too many factors that contribute to your success, and none of them implies a litany of emotional entreaties to the gods of affiliate marketing. Incessant one-upmanship, a deluge of challenges, a slew of policy changes, and an incongruent ...

You’re undoubtedly one of the most impressive affiliate marketers of our generation. Just as undoubtedly, that experience comprises several factors contributing to your success: a deep understanding of consumer psychology, the ability to adapt quickly to ad platforms and algorithms, a ...

Once upon a time, TV was the pinnacle of progress: ads promised to wait on hand and foot and pandered to the lowest common denominator of viewer. But as the hype began to recede, more sophisticated and faster means of interacting with the world around came into view.

Nowadays, smartphones ...

When it comes to gambling, any unexpected debacle can ruin your campaign: implacable policies; restrictions sprouting out of nowhere; antediluvian misconceptions imposed on you by the general public, and other, less evident issues. That's why it's essential to know all GEOs where your gambling ...

The affiliate community has been abuzz about 1st.partners , and for good reason. As a direct advertiser with a portfolio of exclusive brands, they offer a powerful proposition: deep Tier-1 penetration, adaptable hybrid models tailored for volume, and reliable, hold-free payments. Our new ...

Your site is a storefront. But the shelves are mostly bare, with ad space craving for deals. Sounds familiar? Well, instead of cold-calling sponsors or coding till your eyes blur, there is a better way in: supply-side platforms. Forget the dazzle, ignore the small talk – SSPs get down to ...