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Win the Chinese Way: Carmen Muley’s Exceptional Mindset

Win the Chinese Way: Carmen Muley’s Exceptional Mindset

Affiliate marketing is a shapeshifter devoid of mystery: it takes one form in Spain, another in the US, and the third in China, where it occasionally gains unfathomable scale, eventually blurring the line between commerce, content, and culture.

But it is always tempting to use something ...

#affiliate #marketing
Digitas Cards: The Affiliate Guide to Escaping Payment Bottlenecks

Digitas Cards: The Affiliate Guide to Escaping Payment Bottlenecks

We all love to sit around and chat about traffic, swapping tales of oh-so-clever tricks we used to score it. But once you have to work with several platforms at once, juggle spend, top up balances and separate flows, the back-office layer under the hood might start to creak. Functioning funnels ...

#affiliate #guide #digitascards #payments
World AdTech Day Awards 2026 | Vote for the Industry Leaders

World AdTech Day Awards 2026 | Vote for the Industry Leaders

In 2024, World AdTech Day began as a modest idea to simply give the industry a day it could call its own. What we didn’t anticipate was how quickly the initiative would grow and how enthusiastically the community would embrace it.

Since then, companies have started organizing their own ...

#digitalmarketers #award #adtech
Feel Through the Screen: Sensory Marketing for Affiliate Campaigns

Feel Through the Screen: Sensory Marketing for Affiliate Campaigns

Ask around about sensory marketing and you’ll hear: “That’s for offline. We are online.” So… we’ve got visuals and some sound, as long as autoplay is working, right? Does that mean the human brain disables the rest of its senses when the browser opens? As if!

You can absolutely mess with ...

#marketing #guide #sensory
The Case of the Disappearing Female Traffic and How to Solve It

The Case of the Disappearing Female Traffic and How to Solve It

Impulsive behaviour and staged urgency are the best friends of every sales funnel. Sure, if you make the path from pitch to conversion smooth, remove every possible stumble and then top it off with big promises and a countdown timer for good measure, the user is on the hook. Or… are they?

...

#traffic #affiliate #marketing #guide #women

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