Posts
Someone gambles purely for the thrill. Someone hopes to win a mind-blowing jackpot that will eventually solve all financial problems, should there be any. Of course, some people do it out of sheer boredom: gambling can be an idle way to kill time while waiting for the partner who's getting late ...
There's probably no business that doesn't have a work culture: current trends show that business owners want to hire people who share their values. While the reasons may differ, the general idea is disgustingly obvious: it is easier to find a common language with people who stick to the same ...
What does your customer journey look like? They might scroll Instagram lying in bed at sunrise, then check email during lunch and end up browsing your website after dinner. But if these touchpoints feel like they are coming from three different companies, you've got a problem. That's where ...
While Sabrina Carpenter is hijacking the internet, you’re aimlessly scrolling the feed trying to understand the cause of the controversy — if there’s indeed a controversy concerning her femininity, talent, or artistic proclivities — wondering if a pop star like her could be called a zeitgeist ...
Affiliate marketers are the public that never misses a good show when it encounters one, and that's why Affiliate Expo 2025 at Lago Maggiore in Italy won't go unnoticed. This remarkable show changes the rules of the game, pushing clubs and restaurants deeper into the background and bringing to ...
Lasciate ogne speranza, voi ch’intrate.
Dante, La Divina Commedia
Whenever we write about Italy (which doesn't happen often, by the way), we are always inclined to use some pompous title, something akin to the ones opening long and diffusive articles, for example, In the Footsteps ...
If you’re more than a little paranoid when it comes to social media, perhaps you have the right to be. Seriously, have you ever noticed that mysteriously apt ad strategically placed on your feed promoting just the product you’ve been intending to buy? Or did you ever feel unsettled by the ...
The triune brain theory. You may have heard about this one. Perhaps you covered the topic in your LinkedIn post. Quite possibly, you based your marketing endeavors on this idea, having read its key components in a treatise, approved by the scientific community.
Science, however, doesn’t ...
Some conferences are better than others: at some events, you feel how people were corralled for appearance’s sake; at others, you are inspired, released from the fetters of self-imposed limitations; some organizers enchant you with unrelated keynotes under the pretext of personal growth, and ...
Ladies and gentlemen, Captain’s aboard!
No, we aren’t planning to switch to all things nautical: not that we don’t admire the topic, it’s always nice to refresh all fine works written by Jack London, but today we have something else in mind. Either way, you want to keep your ears perked ...